Management of Digital Innovation

Innovation Processes

Design Thinking: Problem exploration

  • Problems are ill structured and complex, or even "wicked" (böse) (Rittel, 1972)
    • unkown and/or incoherent subcomponents
  • Problem exploration (Cross, 1995) and structuring the problem
    • Collect additional information and map the "problem space" (Newell & Simon, 1972)
    • Structure the elements of the problem space (Goldschmidt, 1997)
    • Reframe the problem (problem in context; look "behind" the problem)
  • Tools
    • Mindmapping
    • Metaphors
    • Holistic thinking

Diskussion